Good training video production starts with understanding what the audience needs to learn, what they need to do and where confusion is most likely to occur. We turn detailed processes, technical information and workplace procedures into clear, structured video content that people can follow and remember.
Audience Productions produces training and instructional videos for businesses, government departments, education providers and technical organisations. We can work from your existing manuals, procedures and subject matter expertise, or help develop the structure, scripts and visual approach from the beginning.
Depending on the subject, a production may combine demonstrations, interviews, voiceover, graphics, animation and carefully planned close-up coverage. For practical tasks and installations, we capture each step clearly and in the correct sequence.
Training videos can be delivered as one complete program or divided into shorter chapters for websites, learning management systems, staff portals, social media and presentations. We can also create updated versions and multilingual adaptations when required.
Training and instructional video production can include:
Staff training videos
Workplace induction videos
Safety and compliance videos
Product demonstrations
Installation and how-to videos
Equipment and machinery training
Educational video content
Voiceover and multilingual versions
From planning and scripting through to filming, editing, graphics and delivery, we manage the complete production process and keep the final videos focused on the people who need to use them.
Callington Airline Disinsection Training Video
Spray it, Don’t Say it
Callington had never done any video marketing, having stuck to more traditional media such as brochures and trade magazines. Their goal was to show airlines how to use their range of products on empty planes, planes with passengers, on the ground and in the air. Shot over two very full days at HARS in Albion Park Rail on a retired Boeing 747, we made use of the Helix Gimbal system for the spraying-down-aisles footage, and a slider for the dual-aisle spraying techniques. The product shots were the last element, shot in the Callington offices using a slider and a lazy Susan as well as a piece of aluminium to mimic a plane galley. Audience Productions wrote the voiceover script and created all the titles throughout the series. There have been further versions of this training video made for different airlines including American Airlines, United Airlines and AeroMexico, which they use to help train their staff in disinsection. This training series has also been translated into French, Spanish and Chinese for both voiceover and titles.
“I have been working with Ashleigh for close to 10 years on various photo and video shoots. Every project has been handled with a high level of skill and professionalism.”
Ivan Zrilic
Group Marketing Manager
Callington Group of Companies
