Blog

THIRD CAMERA’S A CHARM

This week, Dunlop got us on board to show people the benefits of a new product that cleans and polishes floorboards, taking them from dull to shiny with ease. It's DIY stuff, and usually a job of this type requires some creative thinking to work around the fact we're dealing with some low-to-the-ground shots, not to mention a potential tangle of arms and legs obscuring the action. Gun DOP Richard sprung the solution on us - a third camera! Usually we work...

5 WAYS TO RECHARGE YOUR CREATIVE BATTERIES

Like everyone, we sometimes need to take a break at Audience Productions. Maybe we're falling into the "sausage factory" mentality, have hit a mental wall for the day or just need some fresh inspiration to tackle a creative problem. Here are five ways we take a step back from the daily grind and revitalise our thinking.

 1. CONSUME MEDIA

Sometimes, when you're stuck on a creative problem, the  best thing to do is see how someone else tackled it. That might involve...

YOU’RE THE VOICE (OVER)

There are lots of careers that we never really think about. Someone has to decide how many Tim Tams go in a packet. Someone else has to come up with new ideas for tea towel designs. And a select bunch of someones make money talking over videos. It's a specialised skill, reading other people's words without the usual actor's benefit of being able to use your face and body to convey meaning. The voice-over artist has to get their message...